Key Challenges and Digital Advertising Trends to Watch in 2019

In today’s world, where consumers prefer purchasing everything (from clothes to food) online, digital advertising has started significantly overleaping traditional media. eMarketer has reported that in 2019, the total digital ad spending in the US has increased by more than 15% compared to traditional advertising. It is expected that by 2021, the amount of digital […]

June 13, 2019

Tips and Tricks To Make Outsourcing Software Development Work For Your Business

Business in the new format can look like a chaise longue on the ocean beach instead of a crowded office. Many successful businessmen have transferred software development to outsourcing. Thus, competitive advantage of outsourcing software development is not fully appreciated and well evaluated. It still gives too many questions with unclear answers and stereotypes like […]

November 28, 2017

Predictive Analytics in Business

Predictive analytics are drastically changing the way companies do business. They are employing predictive analytics to make more insightful strategic decisions, quantify growth decisions and measure human capital. Predictive analytics can enhance a company’s decision-making capabilities in their attempt to achieve business goals in the most efficient way possible especially when predictive analytics are incorporated […]

August 30, 2017

Infographics: “State of Artificial Intelligence (AI) for Enterprise in 2017”

Introduction Technology applied in the proper way can arouse pure astonishment. Artificial Intelligence is an example of how business can be revolutionized by extensive technical development. Innovecs conducted a great deal of research to gather all the information about AI advancements available at different sources in 2017. The visualization of the results can be accessed […]

May 8, 2017

Introduction to Data Analysis Competitions Based on Kaggle Platform

The purpose of the article is to introduce a wide audience to the data analysis competitions on Kaggle platform. Author will tell you about his approach using Outbrain click prediction competition as an example, in which he finished in 4th place out of 979 teams, the first among solo participants. Knowledge of machine learning is […]

March 30, 2017

Performance platform TLA

Product: The product is focused on finding customers for clients. TLA – Business Systems has a development team focused on TLA’s internal systems for handling and processing consumer enquiries, converting to sales leads and distributing to clients. TLA – Car Keys is the leading automotive website. This website helps consumers find the right car for […]

December 29, 2016

Digital Publishing Platform

Product: The product is a mobile publishing platform which allows to create and publish your own magazine app. It makes the process simple, quick and easy with pre-made templates, without the need for extra design efforts or programming skills. You can add any kind of graphics or hyperlinks, audio and video, and create a successful […]

December 29, 2016

Search Data Platform

Product: A specialized technology platform that enables advertisers to reach customers at the exact moment of intent. Search retargeting is the best way to convert prospects and turn them into customers. Thanks to our unique solution, advertisers are able to show banners to highly targeted users based on their recent searches across the web.

June 14, 2016

Digital Asset Management System

Product: Platform which is the de facto standard for DAM (digital asset management) systems. With this server-based software, you get a dynamic digital asset management environment seamlessly integrated with a powerful graphic production and networking infrastructure. A system that breaks down barriers between staff, vendors and clients, and accelerates creative and production workflow.

June 14, 2016

Cloud-based Big Data Search

Product1: finds the correct documents using its unique query model. The model allows user to enter detailed search information that is used to identify correct documents better and with a high accuracy. Product2: represents a unique set of capabilities to review, rate and find the right documents quickly. It is scalable to any size of […]

June 14, 2016